We have been in the industry long enough to have opinions.Some of them are uncomfortable. All of them are honest.
Self Labs and BDG Agency Announce Strategic Partnership to Advance Sovereign AI in the Balkans
AI didn't kill the need for agencies — it killed the old reason to pay one. On the shift from deliverables to outcomes, and why BDG never built a classic agency.
A decade of conversations with Macedonia’s biggest business names points to one conclusion: great ideas keep outpacing the capital to build them. On the disparities holding us back, and the paths forward.
Every brand-safety edit that softens a headline into nothing has a cost — it just never lands on the day the decision was made. On why the safest word in the room is the most expensive word on the market.
